Serving Customers with Feeling AI
Keynote Speech: 2023 GMC at Seoul
- Roland T. Rust
Distinguished University Professor, David Bruce Smith Chair in Marketing, Executive Director, Center for Excellence in Service, University of Maryland
Co-author of ‘The Feeling Economy: How Artificial Intelligence is Creating the Era of Empathy’ (2021)
VP of Publications, American Marketing Association
- Ming-Hui Huang
Distinguished Professor, National Taiwan University
Co-author of ‘The Feeling Economy: How Artificial Intelligence is Creating the Era of Empathy’ (2021)
Editor-in-Chief, Journal of Service Research
References
Huang, Ming-Hui and Roland T. Rust (2018), "Artificial Intelligence in Service," Journal of Service Research, 21 (2), 155-172.
Rust, Roland T. and Ming-Hui Huang (2021), The Feeling Economy: How Artificial Intelligence Is Creating the Era of Empathy, New York: Palgrave Macmillan.
Serving Customers with Feeling AI
Keynote Speech: 2023 GMC at Seoul
- Roland T. Rust
Distinguished University Professor, David Bruce Smith Chair in Marketing, Executive Director, Center for Excellence in Service, University of Maryland
Co-author of ‘The Feeling Economy: How Artificial Intelligence is Creating the Era of Empathy’ (2021)
VP of Publications, American Marketing Association
- Ming-Hui Huang
Distinguished Professor, National Taiwan University
Co-author of ‘The Feeling Economy: How Artificial Intelligence is Creating the Era of Empathy’ (2021)
Editor-in-Chief, Journal of Service Research
References
Huang, Ming-Hui and Roland T. Rust (2018), "Artificial Intelligence in Service," Journal of Service Research, 21 (2), 155-172.
Rust, Roland T. and Ming-Hui Huang (2021), The Feeling Economy: How Artificial Intelligence Is Creating the Era of Empathy, New York: Palgrave Macmillan.